Shanshan Yue Resume

Hey, I am Shanshan, an energetic Marketer and creative Designer.

Accomplished Digital Marketing strategy and Digital campaign management that drove high ROI. Through various marketing tools I have built Digital campaigns across social channels, and created metrics and dashboards to track and analyze ROI. As an energetic, Digital campaign builder with a deep passion for entrepreneurship and innovation I strive to bring an organization’s Digital Marketing strategy to new heights.

What I've done so far.

Digital Marketing Specialist (2014 August – now)

Ensure the highest level of artistic/creative output while making sure that all creative has a consistent look and tone.
Develop digital marketing strategy and build digital campaigns across social channels, such as Facebook, Twitter, LinkedIn and Adroll.
Implement new landing page practices to increase conversion rates on our website which includes: Lead behavior analysis, design creative, HTML + CSS build, and design.
Optimize digital campaigns and ROI by analyzing and creating metrics and dashboards to track the campaign result and performance.

Co-Founder (2017 Jan - now)

Design and implement a fully functional e-commerce website where I am responsible for: Creation of product function capabilities, vision and marketing from the ground up.
Design product website, logo and optimize product’s user experience and user interface by using Photoshop, Illustrator and Muse.
Created the business strategy and advertising efforts to promote the saveee.com through multiple social channels, such as WeChat and Weibo.

Co-Founder (2017 Jan - 2017 Jan)

Designed and created a price comparison website, including vision, product function and marketing from the ground up.
Designed product logo and user interface by using Photoshop.
Created the business strategy and advertising efforts to promote cheeper.io through multiple social channels, such as Facebook and Reddit.

Digital Marketing Intern (July 2014 - August 2014)

Performed market analysis by creating country profiles of Europe for new restaurant franchising business opportunities.
I helped managing company's Facebook and increasing sales by promoting Company business on Facebook, including creating message and images